Our story
Our boot
LA CAMARGUAISE
Michel qualified as a shoe stitcher, maker and finisher
The adventure begins when Michel receives his diploma in Romans, the shoe capital. His apprenticeship lasted 7 years.
1983
Start of sandal production.
The Camarguaise shoe, souvenir photos
At the Vernets, shoemaking is a family affair, and everyone has a part to play in this adventure!
1985
Construction of the factory at Le Bousquet d'Orb and creation of the “El Lobo” brand
Michel therefore leaves his native Drôme to continue making sandals and to start making Indian moccasins, with the creation of the “El Lobo” brand.
Michel imagines, creates and designs all the brand's models.
1992
All production consolidated at the Lunel factory.
They also open two shops: one in Lunel and the other in Le Grau du Roi. The Grau du Roi shop still exists today, where Caroline welcomes you with pleasure.
The 90s
An international success for the company
Expansion of the range into a collection of fringed clothing (very trendy at the time). Pieces still imagined and designed by Michel.
Throughout this period, the company worked flat out! The factory employed 47 people, and 700 resellers distributed the brand throughout France and abroad. Twice a year, La Camarguaise took part in exhibitions, even going as far as exhibiting in Denver, Colorado.
1994
Miss Languedoc 1994, the new face of the brand
Michel created a dress specially for Miss Languedoc 1994. She later became the brand's model.
The 2000s
Start of the partnership with Portugal.
In the 2000s, as retirement approached and no successor could be found for production, the Vernet family decided to keep the brand but entrust production to Portugal. They chose a factory that remains faithful to their quality requirements. This factory already produces for major brands such as Free Lance and Aigle.
The team regularly travels there to keep creating new models and to oversee production.
All sandal collections, meanwhile, are still made in France.
Day off in Lisbon!
